Use case
Show Promotion by Text
Learn how artists can promote shows by text with better timing, smarter targeting, and more direct fan communication...
See Show Promotion by TextUse Cases
Use cases built around the artist moments that need direct fan action.
This section organizes Groupie around the campaigns artists actually run: selling tickets, driving release-day attention, and launching merch while the moment is hot.
Start here
The core use-case pages worth opening first
These pages connect the strongest live, release, and merch workflows to the feature pages and guides that support them.
Use case
Music Release Promotion by Text
Learn how artists can promote music releases by text with stronger timing, more direct fan reach, and better...
See Music Release Promotion by TextUse case
Merch Drop Text Marketing
Learn how artists can use text messaging to promote merch drops with better timing, more direct fan reach, and...
See Merch Drop Text MarketingFrom the blog
Helpful reads from the blog
Best Practices
How Bands Can Text Fans About Shows and Sell More Tickets
A practical guide for bands and independent artists on using text messaging to promote shows more effectively through smarter...
Read How Bands Can Text Fans About Shows and Sell More TicketsBest Practices
How to Promote a New Single Using Text Messaging
A practical guide for artists on using text messaging to promote a new single through better timing, stronger release-day...
Read How to Promote a New Single Using Text MessagingBest Practices
How to Promote a Merch Drop by Text Message
A practical guide for artists on using text messaging to launch merch more effectively through better timing, stronger fan...
Read How to Promote a Merch Drop by Text MessageSee how it connects
See the product pieces behind these campaign moments.
The use-case pages should make it easy to move from campaign ideas into the specific product paths that support them.